Budget Speech

Promoting Brands of Hong Kong

80.      We should make good use of the opportunities brought by the Mainland’s rapidly growing economy and help Hong Kong brands and products tap the vast Mainland market. Much has been done by relevant government departments and the Hong Kong Trade Development Council in recent years. The initiatives in place include staging large-scale branding conferences and seminars, holding exhibitions and trade fairs on Hong Kong brands in various Mainland provinces and municipalities, as well as organising delegations for business matching and promotion. We will continue to take forward such work and strengthen co-operation with the trade sector. For example, the SME Development Fund of the TID will focus on supporting projects related to brand development and the opening up of the Mainland market and other emerging markets this year.

Content | Next Page